Bud Davis is a country boy who moves to the city to visit his uncle. He starts hanging out at Gilley's, owned by Mickey Gilley himself. He takes a job at the refinery where his uncle works. He also meets Sissy, a cowgirl, and they fall in love and suddenly get married. And then their marriage is shattered when Bud sees Sissy allegedly seeing con man Wes, who teaches her how to ride the mechanical bull...and plans to rob Gilley's. When a bull-riding contest is announced, Bud decides to sign up. Can he win the contest and save his marriage to Sissy?